What a year! It feels like yesterday that I was writing my 2020 Year In Review. It feels sorta like at a standstill here in Canada – heading back into yet another lockdown, unsure what day it is exactly, and still living in my sweatpants. On the bright side, I got a new computer! Although […]

Ever wondered how to create a mood board that actually evokes emotions? You have probably seen them around Instagram or Pinterest. But what exactly is it, how do you curate one, and how does it serve a purpose when building your brand? A mood board (also known as an inspiration board or direction board) is […]