Branding & Web Design that embodies your story and exudes a style of its own

TAKING YOU from WHERE YOU ARE to WHERE YOU WANT TO BE

You spend too much time convincing clients to work with you and then they second guess your value

You feel disconnected from your brand and even more embarrassed to direct people to your website

You are working far too many hours yet aren't able to raise your prices confidently

You find yourself scrolling through the ‘Gram and comparing yourself to everyone else’s brand

You’re struggling to feel heard or understood 😥

Dream clients are eager to work with you and see you as the total expert that you are

You’re confidently and consistently showing up because you have an impactful, strategic brand and website

You are charging your value and building a business that matters. 🙌

Imposter syndrome isn’t an issue any more because you know exactly who you serve and the value you bring

You feel aligned and confident, leaving a strong, lasting impression

SOUNDS like YOU?

BUT, IMAGINE this

Kick imposter syndrome to the curb with a brand identity and website that sparks growth. Charge your value. Align with your values. Work with people that adore you. Make your voice heard. Build a business that matters.

RISE to the NEXT LEVEL in YOUR BUSINESS

work together

THE BECOMING EXPERIENCE

custom Branding and web design

THE RISE EXPERIENCE

Brand identity design and strategy

THE ELEVATE EXPERIENCE

Brand strategy WORKSHOP only*

You have an outdated look that just isn’t cutting it anymore and you are starting to feel embarrassed directing people to your digital home. You crave a website that converts visitors to an inquiry, grabbing their attention in the mere 1/10th of a second you have to make an impression.

Ditch the overwhelm and confusion with an overall look that establishes your authority and makes it all too easy to scale. You’ll feel aligned, more confident and ready to work with dream clients who naturally gravitate towards your brand.

You’ve built your business from scratch and you’re proud of it, but the way you work doesn’t line up with how you look. If you’re honest with yourself, you’re done with — and tired of — DIY and are ready to show up and do it right with a brand new look. Plus, you’re looking for a level of strategy that will the clarity and confidence you deserve.

Looks like your brand’s about to get beauty and brains, all while you take your business to new heights.

It happens. Your visual brand is up to par, but you’re missing the clarity and focus that goes beyond the visuals, you know, the who, what, how and why of your brand. Let’s get down to it and give you the strategy to back up any future content — from branding to copy and everything in between. 

*If you choose to move forward with design services after our time together, the strategy session will be applied towards the design project!

BRAND STRATEGY / BRAND IDENTITY DESIGN / SHOWIT & SQUARESPACE WEBSITE DESIGN / MARKETING COLLATERAL

an overview

• Brand strategy & website workshop (deep dive into niche, vision, values, unique value proposition, goals, audience, positioning and more)

• Full brand identity suite (logos, colour palette, font selection, pattern, marketing collaterals)

• Fully custom, branded Squarespace or Showit website optimized for desktop and mobile views

• Brand Roadmap, Brand Style Guide, On Demand Tutorials

• Brand photography and copy guidance

• 2-week post-launch support + On Demand tutorials

INQUIRE NOw →

an overview

• Brand strategy workshop (deep dive into niche, vision, values, unique value proposition, goals, audience, positioning and more)

• Full brand identity suite (logo variations, colour palette, font selection, additional brand elements)

• Content creation intensive

• Social media or marketing collaterals designs

• Brand Roadmap & Brand Style Guide

INQUIRE NOW →

an overview

• 2 hour Brand strategy workshop held over Zoom

 -- Deep dive into mission, vision, values, goals, brand archetypes, audience personas, value proposition, positioning, branded journey, brand story, and more)

• 40 pg Brand Roadmap, including walkthrough and implementation suggestions

let's chat more

INQUIRE NOW →

Website In A Week
Marketing Collaterals
Semi-Custom Branding
Instagram Content Creation
Website Audit / Refresh
Template Customization

DESIGN INTENSIVES

introducing

An exclusive offering for those wanting to hire a designer to cross off those daunting design "to-do" tasks on their list.

Whether you are an established business owner who was ready to launch yesterday, or a new business owner with a shorter timeframe or smaller budget. Reach out to learn more how we can work together through the Design Intensive Experience.

timeline: 12-14 weeks

timeline: 5-7 weeks

timeline: 2 weeks

BRAND STRATEGY / BRAND IDENTITY DESIGN / SHOWIT & SQUARESPACE WEBSITE DESIGN / MARKETING COLLATERAL

THE BECOMING EXPERIENCE

Branding design and a custom Squarespace or Showit website

You have an outdated look that just isn’t cutting it anymore and you are starting to feel embarrassed directing people to your digital home. You crave a strategic website that converts visitors to an inquiry, grabbing their attention in the mere 1/10th of a second you have to make an impression.

Ditch the overwhelm and confusion with an overall elevated look that establishes your authority and makes it all too easy to scale. You’ll feel aligned, more confident and ready to work with dream clients who naturally gravitate towards your brand.

at a glance

THIS IS FOR ME

THE RISE EXPERIENCE

Branding design and a custom Squarespace or Showit website

timeline: 12-14 weeks

• Brand strategy & website workshop (deep dive into niche, vision, values, unique value proposition, goals, audience, positioning and more)

• Full brand identity suite (logos, colour palette, font selection, pattern, marketing collaterals)

• Fully custom, branded Squarespace or Showit website optimized for desktop and mobile views

• Brand Roadmap, Brand Style Guide, On Demand Tutorials

• Brand photography and copy guidance

back to services

THIS IS FOR ME

THE RISE EXPERIENCE

Brand identity design and strategy

You have built your business from the ground up and you’re proud of it, but the way you work doesn’t line up with how you look. If you’re honest with yourself, you are also done with — and tired of — DIY and are ready to show up and do it right with a brand new look. Plus, you’re looking for a level of strategy that will give you the clarity and confidence you deserve.

Take your business to new heights with an elevated look that not only attracts dream clients but also get the industry buzzin' about your new look.

AT A GLANCE

count me in

THE ELEVATE EXPERIENCE

Brand identity design and strategy

THE CULTIVATE EXPERIENCE

Brand strategy WORKSHOP*

It happens. Your visual brand is up to par, but you’re missing the clarity and focus that goes beyond the visuals, you know, the who, what, how and why of your brand. Let’s get down to it and give you the strategy to back up any future content — from branding to copy and everything in between. 

*If you choose to move forward with design services after our time together, the strategy session will be applied towards the design project!

back to services

an overview

• Brand strategy workshop

 -- Deep dive into mission, vision, values, goals, brand archetypes, audience personas, value proposition, positioning, branded journey, brand story, and more)

• Brand Roadmap + walkthrough

timeline: 2 weeks

i am ready!

count me in

• Brand strategy workshop (deep dive into niche, vision, values, unique value proposition, goals, audience, positioning and more)

• Full brand identity suite (logos, colour palette, font selection, pattern)

• Content creation intensive

• Social media or marketing collaterals designs

• Brand Roadmap & Brand Style Guide

timeline: 5-7 weeks

THE ELEVATE EXPERIENCE

Brand strategy WORKSHOP*

It happens. Your visual brand is up to par, but you are missing the clarity and focus that goes beyond the visuals, you know, the who, what, how and why of your brand. Let’s get down to it and give you the strategy to back up any future content — from branding to copy and everything in between. 


*If you choose to move forward with design services after our time together, the strategy session will be applied towards the design project!

AT A GLANCE

i am ready!

THE CULTIVATE EXPERIENCE

Brand strategy WORKSHOP only*

• 2 hour strategy workshop held over Zoom

 -- Deep dive into mission, vision, values, goals, competitors,  brand archetypes, audience personas, value proposition, brand positioning, branded journey, brand story, and more)

• 40 page Brand Roadmap, including walkthrough and implementation suggestions

timeline: 2 weeks

back to services

i am ready!

LET'S CHAT

Website In A Week
Marketing Collaterals
Semi-Custom Branding
Instagram Content Creation
Website Audit / Refresh
Template Customization

DESIGN INTENSIVES

introducing

An exclusive offering for those wanting to hire a designer to cross off those daunting design "to-do" tasks on their list.

Whether you are an established business owner who was ready to launch yesterday, or a new business owner with a shorter timeframe or smaller budget. Reach out to learn more how we can work together through the Design Intensive Experience.

"She put my ideas into better words, my visions into better visuals, and even described my story in a way that brought tears to my eyes"

I found that working with Jess was similarly like having a personal cheerleader, she acted as a paying client would -- meaning, her adoration for the brand, the story, and the product was beyond that of a standard passerby… She put my ideas into better words, my visions into better visuals, and even described my story in a way that brought tears to my eyes. My personal belief is that it's Jess' experience as an event and experience creator that makes Jess such an incredible designer, she knows how to listen to the clients wants and define precisely what the client *needs*, evoke emotion, and use psychology to define a concept. For Rosalia Dawn Yoga, I found that her first concept was exceptionally precise, only based on a few conversations with one another".

ROSALIA DAWN YOGA

btw, I am Jess!

You don't have to go through business alone. It takes two to tango and I am all in if you are! I’ll be your partner, biz hype woman and you’ll have my support every step of the way. To me, partnership is what drives success.

I create brands and websites that are aligned from the inside out. They are personal, meaningful, and strategic with a design that looks good, feels good and actually works! To me, that's the sweet spot in branding.

Position your brand to make an impact, resulting in biz growth, sales and confidence that makes this whole entrepreneurship thing more of the windows down, music flowing kinda’ joyride it should be.

Collaboration

PURPOSE

RESULTS

NEW AROUND HERE?

Here's what you can expect when working with me.

I believe that all girls and women should have equal access to education and opportunities. This is why a portion of your project is donated to Kurandza, a nonprofit that supports girls’ education in Mozambique. My dream is for these girls to graduate, pursue their own passions and empower the next generation too. Your involvement makes a difference.

LEARN MORE

did you know

WHEN YOU WORK with STUDIO CRESCENT, YOU BECOME PART OF A CAUSE for GOOD.

YOUR QUESTIONS

ANSWERED

What exactly does the strategy workshop include?

What exactly does the strategy workshop include?

What a great question and it does sound vague, doesn’t it? To be honest, each designer has their own process in developing strategy — some more comprehensive than others. 

I can tell you that most of my clients rave about this aspect. Because of the brand strategy workshop, they become much more confident and receive clarity like it’s a cherry on top! And don’t forget, this workshop results in your very own Brand Roadmap that details everything mentioned above in a cohesive story — a guide you can reference for years to come!

• Goals, mission, vision, purpose, values
• Market research and competitor analysis
• Identifying your ideal client
• Brand voice + messaging
• Brand personality and archetype
• Unique value proposition
• Branded journey
• Brand story framework
• Brand identity + vision

i just need a logo. can nix the strategy and still work with you?

I JUST NEED A LOGO. CAN NIX THE STRATEGY AND STILL WORK WITH YOU?

To me, a brand is more than just a logo. So, depending on what stage of business you are in and what goals you have, I can’t create something that actually WORKS for you. We need strategy to design something that aligns with you... AND for the kind of people you want to attract!

At the end of the day, I don’t want you to waste money on something that is beautiful, but ineffective. Trends fade, strategy doesn’t — and strategic design is what I want to give to each one of my clients every time. 🎬

If you are at the beginning stages of launching your business, check out my semi-custom brand kits that are at a more affordable price, without losing quality!

HOW MANY DESIGN CONCEPTS WILL I GET TO CHOOSE BETWEEN?

HOW MANY DESIGN CONCEPTS WILL I GET TO CHOOSE BETWEEN?

I follow what’s called the 'One Concept Method'. Rather than barrel through the process just to create endless options and remind you what decision fatigue is like, I’ll present one design concept that is totally backed up by your vision and dream client base. Don’t worry — you don’t just get one go at it! Two rounds of refinements are included to perfect the presented elements. Peek my process here!

P.S. Most clients only need one round of refinements because it’s that spot-on, thanks to our investment in strategy!

WHICH PLATFORM DO YOU WORK WITH OR RECOMMEND?

WHICH PLATFORM DO YOU WORK WITH OR RECOMMEND?

For service-based business owners, I primarily work with Showit and Squarespace for their websites as they are both easy to use and maintain. One of my priorities is to ensure that my clients feel empowered to maintain their website on their own once our time is up! I am happy to walk you through the differences when we decide on your website package!

If you are considering platforms like Wordpress or Shopify but want to work with me, that's no problem as I do occasionally partner with other Shopify and Wordpress designers to bring visions to life! 

HOW MUCH SHOULD I be prepared to invest?

HOW much should I be prepared to invest?

First and foremost, hats off for making this move! I know how intimating investing / outsourcing can be. As a general note, I do not offer fixed pricing for my services because I truly believe each of my clients' needs, wants, and goals are SO different & unique, which is why I want to hop on a call with you to get to know you better first before we discuss pricing.

With that said, my clients spent, on average, between $4,000 - $12,000 last year for custom branding and/or website services. If you have a smaller budget, have a shorter turnaround time, or are just starting out, I totally recommend booking me for a Design Intensive Experience, or checking out my semi-custom brand kits. Either way, I am happy to chat more to see what fits.

HOW SOON SHOULD I BOOK A PROJECT WITH YOU?

HOW SOON SHOULD I BOOK A PROJECT WITH YOU?

I am seriously over the moon that you are considering wanting to work with me! I tend to book 2 months in advance for custom projects (which I am so grateful for). For Design Intensives, I have limited spots per month which I am happy to share once you reach out.

Next step? Hop on a discovery call with me and get your project on my calendar! I can't wait to meet you.

Create a brand and website that represents who you are, what you stand for, and where you want to go.

begin your experience

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